Category Archives: Marketing

The Three Keystones of LinkedIn Paid Advertising – How to Maximise Your ROI

linkedin-marketing

Advertising on LinkedIn does not seem to be the hottest topic around when it comes to PPC, as is it is limited to certain amount of industries which find relevant audience there. Besides Recruiting, LinkedIn can be a very powerful tool for tech start ups for businesses building awareness for their solution, education platforms(online and […]

Ethical Targeting Online and Why Facebook Has a New Ad Setting Policy

ethical-targeting-facebook

If you are an online marketer for a Real Estate, Job Recruiting or Loan Provider’s business, you have probably come across a new error message  in your Facebook ad settings. Now if your ad contains any terms relating to these three sectors, you may be carefully scrutinised before having your ads approved. The reason: multiple […]